By Internet Marketing

Looking for better ways to create a seamless checkout experience on your site? Dobbin and Spiffy Founder Michael Hunter talk about ways you can make it easier than ever for people to do business with you—with a smart checkout tool that makes online transactions super simple. In these days of forced seclusion, that message becomes more important than ever.

  •  3:20 – “Spiffy is a checkout page platform that integrates with popular CRM and marketing automation tools…we’re basically an automation layer that makes it super simple to get beautiful, mobile-optimized, conversion-optimized checkout pages up on your website extremely fast.” What Spiffy offers that PayPal and others don’t in terms of integration with CRM, InfusionSoft, keap, and more.
  •  5:00 –  “There have been hundreds of times with me as a consumer that I’ve gotten excited about a product, I’ve researched that product, I’ve gone through the marketing and the website, and then there was something that happened in the final transactional step that [made me} bail.” Why integration is severely overlooked—and the frustration of “transaction disconnect” that leads to a bail.
  •  8:00 – “We do all of this work to get someone to get to our checkout page, and often we fumble on the one-yard line.” How to increase conversions—and the future of eCommerce.
  • 15:35 – “There’s a lot of all-in-one solutions and tools out there built by marketers, for marketers.” 5 issues with most checkout page solutions.
  • 31:35 – “The easiest thing to implement is a 100% money-back guarantee.” 12 ways to boost conversions on your checkout page.

Spiffy helps you to create beautiful, Infusionsoft mobile-optimized order forms that integrate seamlessly with your site. Learn more at

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